Growman
Versatile professional care
Scalp cleansing, botanical care, repair, moisture, keratin, volume and shine. The widest assortment across everyday and targeted hair needs.
- References
- 17
- Best for
- Retail & salon
Manufacturer & exporter · İstanbul, Türkiye
A professional hair care portfolio built to grow in your market.
Twenty-six export-ready references across three consumer lines. Wholesale pricing built for a two-step channel, mixed-SKU cartons for a first order, and one export contact from evaluation to reorder.
Answered the same working day, in English or Turkish — message the export desk on WhatsApp.
- 26Export-ready references
- 3Consumer lines
- EXWİstanbul
Growman · Growpink · Growblue — 26 export-ready references
Open a file in one message
Three fast ways to start
You do not need a long brief to begin. Send us the country and the sales channel — we come back with the relevant references, wholesale pricing and a sample proposal.
01
Ask on WhatsApp
Pricing, pack sizes, first-order size, preparation time — answered directly by the export desk, usually within the same working day.
+90 541 467 80 59 → 02Order an evaluation set
Six, ten or twenty-six pieces of the real retail product. Sample cost and courier are credited in full against your first wholesale order.
Compare the three sets → 03Get the reference list
All twenty-six export references with pack sizes, carton configuration and market-specific wholesale pricing, in a single document.
Send the request →About us
A manufacturer that thinks like a distributor.
Growman is a professional hair care manufacturer and exporter based in İstanbul. We build ranges the way a buyer has to sell them — a clear shelf story, honest claims, and commercial terms your finance team can plan around.
International buyers need more than attractive packaging. They need a range that is easy to understand, a supplier who communicates clearly and a process their team can plan around. That is the whole design brief behind this portfolio.
01
A portfolio with a clear shelf story
Three distinct consumer lines cover recognisable needs — targeted anti-hair-loss care, keratin repair, botanical routines and Korean-inspired smoothness.
02
Commercial detail without guesswork
Stable reference numbers, mixed-SKU planning, product information and written commercial terms make the opportunity easier to assess before committing.
03
Support beyond the first shipment
A direct export contact coordinates assortment questions, quotations, available product documents, sampling and shipment follow-up.
26
Export-ready
references
references
Inside the manufacture
From a formulation brief to a loaded pallet
Growman is a manufacturer first. The range you quote from is developed and produced in Türkiye, not bought in from a white-label catalogue and relabelled — which is why we can talk to you about a formula, a pack size or a carton configuration rather than just a price.
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Formulation stays in-house
A reference starts as a commercial brief — hair type, climate, price position, the shelf it has to win. The formula is built and revised internally, so when a market needs a heavier conditioning profile or a lighter scent, that is a conversation, not a refusal.
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Batch production, not anonymous bulk
Raw materials are weighed and blended in defined batches. Working in batches is slower than one long run, and it is the reason a reference can be adjusted between runs and traced afterwards.
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Filled and packed in its retail form
Bottles are filled, sealed, labelled and packed in the pack size and carton configuration that appear on your quotation — the same units your sales team will put on a shelf, not a decanted sample.
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Checked before it is released
A batch is checked before it joins a shipment. Anything outside its specification does not go on the pallet, and we would rather tell you a preparation window has moved than send you stock we are not confident in.
Six stages, from the formulation bench to the pallet that leaves İstanbul.
- 01Formulation
- 02Batch
- 03Filling
- 04Packaging
- 05Quality
- 06Dispatch
The clips above are illustrative stock footage of comparable manufacturing stages, not filmed at our facility. A factory visit can be arranged with the export desk.
Three commercial identities
Distinct ranges for distinct shoppers
Launch one collection for a focused market entry, or combine all three into a broader professional hair care destination.
Growpink
Targeted anti-hair-loss care
Caffeine, biotin, niacinamide and zinc PCA across a coordinated shampoo, conditioner, mask and serum routine for fuller-looking hair.
- References
- 6
- Best for
- Pharmacy & beauty
Growblue
Strengthening routine for men
Caffeine, biotin, ginseng, collagen and hydrolysed keratin in a concise shampoo, mask and serum routine for male grooming channels.
- References
- 3
- Best for
- Grooming & barber
Export product portfolio
Select the products that fit your market
Filter by category or collection, add the relevant reference numbers and send them to our export desk for a tailored proposal.
Shampoo
Cleansing, scalp care, anti-hair-loss support, volume, keratin repair, botanical care and colour-removal options.
REF 01–12
Quote this categoryHair mask
Intensive moisture, repair, keratin and targeted anti-hair-loss care for damaged and over-processed hair.
REF 14–19
Quote this categoryHair serum
Concentrated root, strength, growth-support and finishing serums across all three collections.
REF 20–24
Quote this categorySpray & tonic
Daily botanical scalp care built on clove oil and pure rosemary hydrosol.
REF 25–26
Quote this categoryConditioner
A renewing hair cream with caffeine, biotin, niacinamide and zinc PCA for the Growpink routine.
REF 13
Quote this categoryNeed the full technical overview?
Send us the reference numbers that interest you and we return pack sizes, carton configuration and a market-specific quotation.
Request the reference listRetail-ready care routines
Build stronger shelf stories with coordinated sets
Suggested routines combine complementary references into a clearer consumer proposition — usable as launch bundles, campaign concepts or assortment-building guides.
Ask for a launch assortment- Korean SmoothnessREF 05 Korean Shampoo + REF 19 Deep Repair Korean Mask + REF 24 Korean Hair Serum
- Growpink Anti-Hair-LossREF 07 Shampoo + REF 17 Hair Mask + REF 21 Hair Boost Serum
- Growblue StrengtheningREF 10 Shampoo + REF 18 Hair Mask + REF 23 Hair Boost Serum
- Rosemary BotanicalREF 02 Rosemary Shampoo + REF 26 Rosemary Water
- Keratin RepairREF 11 Keratin Shampoo + REF 16 Keratin Hair Mask
- Growpink UzamixREF 04 Uzamix Shampoo + REF 22 Uzamix Hair Serum
Evaluation sets
Start with a set. Credit it against the first order
Sample product cost and courier are 100% deducted from the first wholesale order.
6 pcs
Discovery set
Core routine evaluation
- Hair Boost Serum — Pink and Blue, 50 ml
- Hair Boost Serum Premium, 50 ml
- Dermaxon shampoo, 250 ml
- Korean and Rosemary shampoo, 400 ml
10 pcs
Distributor set
Broad assortment testing
- Hair Boost Serum — Pink, Blue and Premium
- Anti-Hair Loss shampoo — Pink and Blue, 400 ml
- Dermaxon, Korean and Rosemary shampoo
- Rosemary Water 100 ml · Deep Repair Korean Mask 150 ml
26 pcs
Full collection
Complete portfolio review
- Every Hair Boost Serum reference
- The complete shampoo range
- Tonics, waters, treatments and masks
- Special care solutions and the Dermaxon series
Sets are prepared for verified business buyers. Sample product and courier are credited in full against the first wholesale order.
From İstanbul to your market
A direct commercial process, managed by one export contact
- 01
Share your market plan
Tell us your country, buyer profile, sales channel, target consumer and the categories you want to evaluate.
- 02
Build the right assortment
We review the relevant collections, reference numbers, potential mixed-SKU structure and sample requirements.
- 03
Receive a written proposal
Your quotation defines the selected products, quantities, commercial terms, packing information and the next approval step.
- 04
Confirm, prepare and ship
After written confirmation and the agreed payment steps, goods and available export documentation are prepared.
- 05
Launch and reorder
Your export contact stays available for product information, follow-up, repeat-order planning and portfolio development.
Share your country, channel and priority products. We will help structure the next step.
Start with your marketCommercial framework
Clarity before commitment
Every proposal is prepared for the requested market and assortment. Final quantities, pricing, preparation timing, documentation and logistics are confirmed in writing.
- Assortment
- Mixed-SKU wholesale planning is available across the export portfolio, subject to the final quotation.
- Trade basis
- EXW İstanbul is the standard starting point unless an alternative arrangement is confirmed in writing.
- Preparation
- The estimated preparation and loading window is confirmed against the final product mix, quantity and stock position.
- Documentation
- Commercial invoice, packing list and available product documentation are coordinated for the confirmed shipment.
- Samples
- Sample support is evaluated for verified business buyers. Product selection and courier conditions are confirmed case by case.
- Territory
- Distribution scope and any potential market protection are evaluated through order performance and a written commercial plan.
Product availability, commercial terms and documentation may vary by market and order. The written Growman quotation and proforma invoice remain the final reference.
Before you write to us
The questions buyers ask first
Short, honest answers so you can judge the fit in a couple of minutes. Anything specific to your market is confirmed in the written quotation.
How small can a first order be?
We do not publish a single global minimum, because a realistic first order depends on the references you pick and the carton configuration behind them. In practice most partners start with a mixed-SKU shipment built around a small hero group rather than the full portfolio. Send us the country and the channel and you will get a concrete, costed structure — not a brochure.
How quickly do I get a price?
An initial indication normally reaches you within the same working day. A written quotation with the selected references, quantities, commercial terms and packing information generally follows within two working days of an agreed assortment. If something will take longer, we tell you why instead of leaving the thread open.
Can I test the product before committing?
Yes, and we would rather you did. The 6, 10 and 26-piece evaluation sets contain the real retail product, not decanted samples, so your team can judge texture, scent, packaging and shelf presence honestly. Sample product cost and courier are credited in full against the first wholesale order.
Do you take private-label or OEM work?
Growman manufactures and exports its own brand, and that is where our strength is. Private-label and market-adapted labelling requests are reviewed case by case against volume, artwork and regulatory requirements — ask the export desk before you build a plan around it, and you will get a straight yes, no or condition.
What documentation travels with a shipment?
Commercial invoice, packing list and the available product documentation are coordinated for every confirmed shipment. Country-specific registration and import requirements differ, so we review yours together rather than promising paperwork we have not seen. We do not claim registrations we cannot evidence.
Which trade terms and payment steps apply?
EXW İstanbul is the standard starting basis; alternative arrangements are possible and are confirmed in writing. Payment steps are set out in the proforma invoice before anything is prepared, so you always know what is due and when. The written Growman quotation and proforma remain the final reference.
Can we hold a territory?
Territory scope is earned rather than granted on first contact. We evaluate it through a written commercial plan and real order performance, and any protection agreed is put in writing. We will not tell you a market is free, or reserved, without current evidence.
Who will I actually be dealing with?
One export contact carries your file from the first message to the reorder, supported by export operations for documentation and dispatch. You will not be handed between departments or asked to re-explain your market. Correspondence is in English or Turkish.
Still an open question? Ask it directly — a specific question gets a specific answer, usually the same working day.
Proven at home first
A brand consumers already buy again
Growman did not go looking for export partners before it had a market of its own. On Trendyol — Türkiye's largest e-commerce marketplace — the Growman store carries a 9.4 out of 10 rating and more than 12,500 followers waiting on new references.
That number is not advertising. Marketplace ratings are written by people who paid for the product, used it and came back to say so, and followers are shoppers who chose to keep the brand in front of them. The bottles behind that score are the same formulas, the same packaging and the same production line that fill an export carton.
For a distributor this is the part that de-risks a first order: the assortment has already been tested against real consumers, real reviews and real repeat purchase in a demanding, price-transparent market — before it reaches your shelf.
Priority export regions
Built for a specific market, not a generic global audience
Growman is developing long-term distribution relationships in markets where professional hair care, distinctive shelf presence and responsive commercial support can create repeat demand.
Middle East
Iraq · United Arab Emirates · Saudi Arabia · Jordan
Distributors, retail groups and salon networks evaluating a focused professional range.
North Africa
Egypt · Libya · Morocco · Algeria
Wholesale and retail partners building a commercially clear hair-care destination.
Caucasus
Azerbaijan · Georgia
Direct export communication, mixed-SKU planning and a process a team can plan around.
Central Asia
Kazakhstan · Uzbekistan
A portfolio structured for evaluation, launch and reorder — not a generic global catalogue.
We do not publish registration or exclusivity claims for any country without current documentary evidence. Territory scope is agreed in writing.
New launches, packaging updates and trade-fair news from the İstanbul export desk.
Journal
Export notes from the İstanbul desk
Practical writing for the people who actually have to land a range: assortment maths, registration realities, pricing ladders and the operational detail that decides whether a second order happens.
Read the latest note
Launching a professional hair-care range: a distributor's first-90-days checklist
Most failed launches are not product failures. They are assortment, pricing-ladder and reorder-timing failures — and all three are decided before the first container leaves. Here is the sequence we walk through with new partners.
Continue readingDirect export communication
Your enquiry stays close to the business
No anonymous ticket queue. Your enquiry is handled directly by the people responsible for assortment planning, quotations, export operations and product development.
Cem Şimşek
Export Manager
Leads international sales and export operations — market development, distributor relations, product selection, quotations, sampling, logistics coordination and commercial follow-up.
Rukiye Ertaş
Export Operations Coordinator
Coordinates day-to-day export operations — product availability, documentation, sample preparation, technical information and order coordination for international partners.
Dr. Oğuz Oğuzhan
Founder · Rhinoplasty Surgeon · R&D Lead
Founder of Growman and a rhinoplasty surgeon. Draws on his medical background and scientific research to guide the R&D process behind the brand's formulations.
Growman products are cosmetic hair-care formulations. The founder's medical background informs the research and development process; it is not a statement of medical approval, diagnosis or treatment. Claims on pack and in market communication stay within the applicable cosmetic regulations of the destination country.
Wholesale and distribution enquiry
Request a distributor proposal
Share the essentials about your business and target market. We respond with relevant references, a commercial framework and the recommended next step.
Fastest route — usually answered the same working day
WhatsApp +90 541 467 80 59 — send your country, business type and the references that interest you. You will get a written price indication and a sample proposal back.
- Export desk
- export@growmanhair.com
- Operations
- rukiye@growmanhair.com
- Office hours
- Mon–Fri, 09:00–18:00 GMT+3
- 1
Acknowledged the same working day. A real person confirms we have your enquiry and what is missing, if anything.
- 2
A written proposal, normally within two working days. References, quantities, commercial terms and packing information.
- 3
Samples or proforma on your word. An evaluation set goes out, or the proforma is issued — whichever step you choose next.
Head office
Growman Professional, İstanbul
Our office and export desk are based in İstanbul, Türkiye. Buyers visiting for a trade fair or a factory meeting are welcome — please arrange the visit with the export desk in advance.
- Company
- GROWMAN KOZMETİK TİCARET LTD. ŞTİ.
- Location
- İstanbul, Türkiye
- Office hours
- Mon–Fri, 09:00–18:00 GMT+3
- Visits
- By appointment with the export desk